How Karl’s Mowers used computer vision to optimise store layout and lift revenue
BrinkByte installed computer vision across Karl’s Mowers to measure store entry traffic, dwell time at the service counter, and customer engagement across key product zones. These metrics now help the team understand conversion, queue pressure and product interaction — giving them the data to optimise their bricks-and-mortar store instead of relying on guesswork. “This is great tech. We can finally measure different elements of our store instead of guessing. Now that we can measure, we can optimise. Jase and Alec at BrinkByte have been great to work with — highly recommend them.” — Steve, Karl’s Mowers
18%
Improvement in sales conversion by comparing entry traffic against completed purchases
30 %
Increase in product-zone engagement after optimising layout and product placement
22%
Reduction in service-counter dwell time by identifying queue pressure and improving staff response
